Domain and Trademark Blog

The Australian Football League (AFL) has become one of the first organizations to confirm making a generic top level domain name (gTLD) application.
At present, the Aussie Rules’ governing body hosts a website using the afl.com.au domain name.
But should its gTLD application be approved by the Internet Corporation for Assigned Names and …

The board of the Internet Corporation for Assigned Names and Numbers (ICANN) has reaffirmed its commitment to opening a second round of applications in the new generic top level domain name (gTLD) program.
ICANN is looking to open another application window as soon as possible, allowing more organizations to apply for their …

When individuals set up their own personal websites, they should aim to keep things as simple as possible, it has been suggested.
According to USA Today’s Rob Pegoraro, the process should be more straightforward that when moving a small business online.
He explained that when registering domain names, people have a variety of options …

Selecting a domain name is “a vital step” in the growth of a new business, according to one internet commentator.
Thomas Darré Medard Frederiksen, chief operating officer at One.com, said a well-chosen domain name can help broaden a company’s reach.
“When combined with interesting content and a solid service or product it can …

Descriptive domain names can be more effective from a brand-building perspective, one commentator has suggested.
According to Thomas Darré Medard Frederiksen, chief operating officer at One.com, such domain names are easier to find and understand.
This also helps to set and fulfill user expectations, he suggested.
“Although a whimsical name may sound interesting, if it …

Criminals could have a virtually free reign on the internet when new generic top level domain names (gTLDs) are launched in 2013, it has been claimed.
According to a USA Today editorial, the number of gTLDs is set to increase from 22 to up to 1,000 when the application and implementation processes are …

Businesses operating in south-east Asia have been urged to purchase international domain names at an early stage.
Nguyen Tu Quang, general director of internet security company Bkav, said forward planning – in terms of registering domain names – can save money further along the line.
Speaking to Viet Nam News, he suggested that …

After purchasing a domain name, businesses and organizations need to focus on designing a website appropriate to their end goals.
For many this will be to drive revenue through eCommerce channels, but other websites will be designed primarily to provide information and advice.
But regardless of purpose, if the website is to attract visitors, …

The number of .com domain names registered has passed through the 100 million mark, it has been reported.
VeriSign, which runs the top level domain, explained that the number of .com addresses in its registry rose to 100,540,971 in October 2011.
This represented a 690,243 increase on the previous month, tipping the total …

Domain name hijacking is becoming a more potent threat to online businesses, it has been suggested.
Writing for CIO.com, Meridith Levinson explained that fraudsters and hackers are increasingly targeting websites, putting sensitive information at risk.
The way confidential information is shared is being compromised, she suggested.
Ms. Levinson explained that some organizations’ email can …